GreenSky is said to have won a jackpot after its recent partnership with American Express. This FinTech Company is privileged to have partnered with American Express as they now have access to the company’s merchant base. GreenSky is not the only one expected to benefit from this merger, its merchant anticipates gaining in the next couple of months.
GreenSky’s change projection
The company looks forward to increasing their merchant base from the current 13,440 to about 30,000. The transaction volume of each merchant is also expected to stabilize. In the years 2015-2017, the company experienced a drop in merchant volume from $409,000 to about $346,000. With the new partnership, the volume is anticipated to reach $290,000. Merchant transaction fee will also reduce to attract more organizations.
Customers are also expected to profit from this union. The company expects to increase client accounts to twice the existing number. Fortunately, loans per client account and loan fees will not be affected in any way as this deal will not alter any of these sectors. Additionally, the EBITDA margin will remain the same as the Amex deal has minimal or no effect on the company’s operating costs.
GreenSky is a company that pioneers in the issuance of loans through banks and merchants. Some of the organizations it works with include Sun Trust Banks and the Regional Financial Corp. The organization offers financial credit to customers looking to access specialized healthcare such as cosmetic surgery and home improvement solutions. The institution caters to customers scattered across the United States but the company’s headquarters’ is in Georgia. Since 2012 to date, the company credit program has offered loans to consumers worth billions of dollars.
GreenSky does not operate as a bank. In fact, it considers itself a tech company and employs a credit program that is SSAE 16 Type II compliant. By 2015, the firm was looking to set up operations in the Cincinnati area and parts of Kentucky. This financial organization is considered a profitable institution. In 2016, its chief executive officer David Zalik was recognized as the National EY Entrepreneur of the Year for stabilizing the firm. Recently, the company launched an Initial Public Offering that saw the issuance of shares worth 34.09 million.