JD.com: Helping China CITIC Bank With Logistics

Many companies are now asking JD.com to become their business partner because of the perks associated with it. China CITIC Bank is among the newest business partners who have signed a contract with JD.com. The bank wanted JD.com to become their primary provider for the gifts that they will be sending to their loyal customers. China CITIC Bank has a points-reward system for their most loyal customers, but they are having problems with the logistics because of the sheer number of people who are using their services.

 

They had an idea to work with JD.com because of the JD’s extensive logistics network, and after the Chinese e-commerce giant demonstrated their services to the China CITIC Bank, the number of days required to deliver the gifts to their loyal customers were cut from 5.5 days to just 2.5 days. The efficiency rose to more than 100%, and the China CITIC Bank became more confident that their customers will be more satisfied working with them.

 

In the past, China CITIC Bank had to redirect their loyal customers to a page where they can choose the gifts that they wanted, in exchange for the points that they have acquired through a certain period of time. China CITIC Bank is working with different gifts provider in the past, making it more time consuming for them to gather the products. Now that they are working with JD.com, it will be easier to locate the product that their customers wanted, and once it has been selected, the product will be shipped to the nearest JD.com warehouse on the address written on the order. Refer to This Article for related information.

 

China CITIC Bank also benefited from the packaging design made by JD.com. It helped the company gain more exposure and the most loyal cardholders of the China CITIC Bank will be expecting more gifts to come.

 

JD.com said that the successful partnership with the China CITIC Bank is a part of their strategy called the Retail as Service Strategy, and it aims to help the financial corporations to ease out their logistics need by providing them with an adequate network that will help them reach most of the population of China. JD.com has a lot of delivery drones and self-driving cars that would help make the delivery services simpler.

 

A book entitled “The JD.com Story: An E-commerce Phenomenon” by Li Zhigang features the unique story of JD.com’s growth and evolution and the strategies and philosophy of its charismatic founder are featured in this fascinating book.

 

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