Seymour Segnit Talks Emotion In Marketing

 

Within hours of Seymour Segnit and his wife launching crowdfunding efforts for their MAGFAST brand of chargers, it was clear that there was an interest in cleaning up the mess of cords that goes with charging your phone and other electronic devices. He and Amy began testing out chargers back in 2013 when they were looking for a solution to organize the chaos of their own family’s electronics. The first model garnered a lot of attention during the crowdfunding efforts and had almost 70,000 backers who bought upwards of 250,000 units.

The entrepreneur has an education in engineering from Oxford University and also worked for large companies like Saatchi & Saatchi and Ogilvy & Mather. In addition to these positions, Seymour Segnit has also had other interesting positions in different countries throughout the world like South Africa as well as the United States.

Seymour Segnit has a passion for internet marketing and knows how to get results. While he may have had extensive experience before MAGFAST, he insists that the work that he has done with this company has been the best in his career so far. He states that one of the reasons why his marketing efforts have been so successful is the emotional impact it has had.

When it comes to getting your point across to customers, Seymour Segnit says that emotions are more effective than using logic in these situations. He says that you want to make potential customers fall in love with your product first before you start giving them the facts about it. Click Here for more information.

This is something that companies like Apple are familiar with when it comes to marketing their phones with impressive pictures that get their customers interested before they start telling them about what it has to offer. This is much like the advertisements car manufacturers have been using for years. See Related Link to learn more.

 

Additional info on https://www.zoominfo.com/p/Seymour-Segnit/-1085770627