Imagine an island you want to get to. Now, imagine a boat that can take you from point A( where you are right now) to point B( the place where you want marketing business to be). Think of the boat that takes you there as social media. You could get to the island without the boat, but it will take more time, according to Edwin Miranda. You and your business need the boat.
Edwin Miranda has a few tips on how to guide the boat towards the island and get the results you want.
1) You need to choose the platform that works best for you, according to Edwin Miranda. Some use Facebook, while others use Twitter and Instagram. You cannot go by what others are doing. You are not them. Stick with a platform and use it as best you can.
Edwin Miranda suggests that you cross-reference other platforms if you understand how the metrics work. In other words, do not venture into unknown territory unless you are prepared to guide the ship.
2) You have to be realistic with the goals you set, according to Edwin Miranda. You cannot set your sights higher than what you are prepared to deliver on. That is one mistake some marketing people make. Make sure you set your sights on a level you are comfortable with.
3) Be yourself. Some marketers try to emulate what others do. That is something you do not want to get into the habit of doing. You lose your voice when you try to be like someone else.
Concentrate on your voice and message. You will go far if you stay in your lane.
Edwin Miranda’s: Youtube
Randal Nardone is an entrepreneur, lawyer and finance executive who currently manages the investment firm Fortress Investment Group. He has been involved in the financial services industry for over 20 years. Nardone was also involved in the legal field for several years as well. As both a lawyer and a finance executive, Randal Nardone brings a unique background to the financial services industry. He has been able to use his experience in the legal field to help facilitate agreements such as mergers and acquisitions. Over the last three decades, Randal has worked at some of the top firms in both finance and law. Randal has worked at firms such as UBS, Thatcher Proffitt & Wood, Blackrock Financial Management and Fortress Investment Group. During his career, Randal has amassed a vast fortune which got him listed on Forbes as one of the wealthiest individuals in America. Visit marketscreener.com
Before beginning his career, Randal Nardone pursued opportunities in education. He attended the University of Connecticut where he majored in both biology and English. Nardone eventually earned an undergraduate degree in both of these fields. Once he finished his undergraduate studies at Connecticut, he would attend law school at Boston University. Randal completed his law degree and then went on to begin his career.
After completing law school, Randal Nardone began working at the law firm Thatcher, Proffitt & Wood. Nardone spent a number of years practicing as an attorney before being promoted to the firm’s executive committee. As a member of this group, Randal would use his leadership and experience to guide the firm towards their goals. He would then decide to resign and pursue an opportunity at a financial services startup firm called Blackrock Financial Management.
During the next several years, Randal Nardone would hold a number of executive positions at a few top investment firms. His first stint was as the principal of Blackrock Financial Management. He would join the firm UBS in 1997 and serve as the firm’s managing director. In 1998, Randal started up an investment firm called Fortress Investment Group with Wes Edens. Together, they build the firm into one of the leading private equity management firms in the world.
Read more on https://www.crunchbase.com/person/randal-nardone