Joel Friant is best known for being an entrepreneur and is famed for bringing the product “The Original Halbanero Shaker” to the market. Joel’s focus is in food and the food industry and many of his products reflect his expertise and love for food and food preparation. Since his introduction to the food industry in the 1990s, Joel has had a passion for not only creating amazing food dishes but in also making food dishes using spicy ingredients. Not only is Joel well versed in the restaurant industry, but he is also an expert when it comes to real estate investing and home renovation, but after the home market crash in the first decade of the 21st century he turned his attention to his passion of chili peppers.
It is with this diverse skill-set that he has been able to continue to be successful in many different industries. His current product which he aptly named the Habanero Shaker came about from his love, and sometimes obsession, with the habanero chile pepper and he wanted to share this passion with other like-minded cooks as well as to those people who were interested in trying something new when they were preparing a meal.
This creation has widely become one of the most used spices in kitchens all around the world. It is made from real habanero flakes and can add as Joel puts it “the right amount of heat and flavor to any meal or recipe”. This product is not only becoming popular in the kitchen but also in the backyard as well. A growing number of grilling aficionados are creating dry rubs for their ribs, mixing it into their grill top chili mixes, and are even sprinkling it over barbecued chicken for that extra flavor that grill kings and queens have been looking for.
The Habanero Shaker is available to buy on many online marketplaces such as Amazon. There are literally hundreds of glowing reviews from, satisfied customers who swear by the quality of Joel’s product and simply refuse to use anything else. Joel’s creation looks as if it will remain in households for decades to come.
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